Social Media Marketing Specialist Jobs

Integra Solar Pakistan

About the job

Requirements and skills
Proven working experience in social media marketing or as a Digital Media Specialist
Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
Demonstrable social networking experience and social analytics tools knowledge
Adequate knowledge of web design, web development, CRO and SEO
Knowledge of online marketing and good understanding of major marketing channels
Positive attitude, detail and customer oriented with good multitasking and organisational ability
Fluency in English
BS in Communications, Marketing, Business, New Media or Public Relations
2-3 Years of experience
Experience in graphic designing (mandatory)
Experience in word press and website design/management preffered.

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
Set up and optimize company pages within each platform to increase the visibility of company’s social content
Moderate all user-generated content in line with the moderation policy for each community
Create editorial calendars and syndication schedules
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
write long- and short-form social media messages that attract new users and engage current users
use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly
develop strategy, design posts manage social communities, and analyze data
help convert our brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interaction

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